For Contractors & Home Service Businesses

Get More Calls. Book More Jobs. Spend Less Time Chasing Leads.

From Google visibility, industry-specific advertising and high-converting websites to social media, lead reactivation, automated follow-up, reputation management, referrals and AI employees, ExposurePro helps contractors build a more organized customer-growth system.

HVAC technician reviewing work near a service unit
The Problem

You're Losing Opportunities While You're Busy Doing the Work.

Competitors appear when customers search Google

If you're not showing up where homeowners are looking, they're calling someone else.

Website visitors leave without contacting you

A site that doesn't convert is just a digital brochure collecting dust.

Leads go cold while you're on a job

Speed to lead matters. Every hour unanswered is an opportunity lost.

Happy customers forget to leave reviews

Your reputation is your most powerful marketing asset, if you actively build it.

The Contractor Growth System

From Google Search to Booked Job.

Click any step to walk through the journey, or use the arrow to advance.

Step 1 of 8

Get Found

Show up when homeowners search for your services nearby with a strong website and local visibility.

Local Advertising

Reach More Homeowners in the Areas You Actually Serve.

ExposurePro's ad launcher includes five industry-specific Facebook/Instagram ads and five industry-specific Google ads, a ready-to-customize starting point. Then choose the geographic audiences you want using the location options supported by each advertising platform.

Illustrative service areaDemo

Loading the map…

Illustrative service area

Target Area Preview

Amarillo, TX

Potter & Randall Counties · ~15 mi service area

Local

Reach

15 mi

Radius

11

Zips

This is an educational demonstration, not a live campaign builder. Selecting a ZIP, city or radius does not guarantee ads reach only people physically inside that area. Actual targeting depends on platform availability, campaign settings and account configuration.

Build your Roofing campaign audience
Example cities
ZIP codes (approximate centers)

Selecting a ZIP recenters the map to that ZIP's approximate center. ZIP markers are approximate centers; reliable boundary polygons are not bundled here, so we don't draw shapes and label them as exact ZIP boundaries.

15 mi
6 mi30 mi

Campaigns use each platform's supported geographic targeting (eligible ZIP codes, cities and service areas). Neighborhood targeting is used only where the platform actually supports it, otherwise campaigns can be configured to reach relevant local areas using available location settings. Advertising spend is separate and campaigns are subject to platform approval.

Industry-Specific Ad Gallery

Ten Ready-to-Customize Ad Templates for Your Trade.

Preview five Facebook/Instagram concepts and five Google search ad concepts tailored to your industry, a starting point your team can customize and launch.

Concept 1

Free Roof Inspections This Week

Storm season is coming. Local homeowners get a free inspection and a clear, no-pressure report.

Book Free Inspection
Concept 2

Hail Damage? We'll Handle the Insurance

We document the damage and help you through the claim. Local, licensed and insured.

Get My Free Assessment
Concept 3

New Roof, Same Year Warranty

Full roof replacements with manufacturer warranties. Free estimates, upfront pricing.

Request an Estimate
Concept 4

Is Your Roof Ready for Storm Season?

A 20-minute inspection can save thousands. Local crews, fast scheduling.

Claim My Spot
Concept 5

Gutter & Roof Bundle, Save 15%

Book a roof inspection and gutter cleaning together this month and save.

See the Bundle

Illustrative templates for Roofing. Actual advertising campaigns require offer customization, account setup and platform approval. Advertising spend is separate.

Reusable Ad Templates

Start with Agency-Quality Ads Built for Your Industry.

Pick a reusable template, make it your own, and watch the preview update live. Five Facebook/Instagram and five Google templates per industry, a starting point you customize for every promotion.

Template
Live preview · Facebook / InstagramIllustrative
Roofing image
🏠Your Business· Sponsored

Free Roof Inspections This Week

Storm season is coming. Local homeowners get a free inspection and a clear, no-pressure report.

★ Free inspection this month

Book Free Inspection

Targeting: Amarillo, TX · Potter & Randall Counties

Reach potential customers in the cities, ZIP codes and local service areas that matter to your business. Targeting options vary by platform, not every platform supports identical ZIP-code, city or neighborhood-level delivery.

Editor · Roofing · Facebook / Instagram
Media (where the format supports it)
Upload Your Creative

Upload a photo or graphic to see how your ad could look.

Preview only. Your image will not publish an ad. Images are processed locally in your browser and are not stored.

Target city / service area

Demonstration editor, does not publish real ads. Reusable templates are a starting point; actual campaigns require offer customization, account setup and platform approval. Advertising spend is separate.

Customize My Contractor Ads

On the strategy call we review your services, specific offers, preferred geographic areas and marketing goals.

Campaign Reporting

Your Campaign Performance. Available Whenever You Need It.

Access your campaign reporting dashboard inside ExposurePro 24/7. Filter by platform and date range to review spend, impressions, clicks, leads and cost per lead.

$0

Ad spend

0

Impressions

0

Clicks

0

Leads

$0

Cost per lead

where attribution configured

Leads over time
Illustrative Data

Illustrative trend, not actual campaign results. Lead counts depend on configured tracking and attribution.

Campaign comparisonIllustrative
Facebook42 leads · $1,240
Instagram23 leads · $860
Google61 leads · $1,680

Figures are illustrative. Not every metric is available without the relevant advertising-account connections, tracking and attribution configuration.

Contractor Websites

Your Website Should Be Working as Hard as You Do.

Conversion-focused design, mobile usability, service-area pages, prominent calls to action and local SEO, built to turn visitors into inquiries.

Mobile-first, fast-loading design
Service-area pages for every neighborhood you cover
Click-to-call and instant-quote forms
Local SEO built into every page
Reviews and trust signals front and center
Forms connected directly to your CRM
Social Media Planner

Stay Visible Without Spending Your Evenings Creating Posts.

Create content once, adapt it for each supported network, and schedule it from a single dashboard, on desktop or the ExposurePro mobile app.

One announcement, adapted

Your Business· just now

Spring is here! 🌷 Book a free kitchen or bath design consult this week, local homeowners get priority scheduling. Tap to claim your spot.

Text + image post Scheduled
Supports Facebook, Instagram, LinkedIn, TikTok, YouTube and other supported platforms, subject to each platform's current publishing and account restrictions. Not every content format can be published identically to every platform.
This week's schedule
Illustrative

Mon

Facebook

Tue

Instagram

Wed

Facebook
LinkedIn

Thu

TikTok

Fri

YouTube
FacebookInstagramLinkedInTikTokYouTube

Create once. Customize where needed. Publish across your connected social channels.

Lead → estimate → review workflow

Illustrative example, no real SMS is sent.

Automation

On the Job? Your Follow-Up Doesn't Have to Stop.

Automated lead responses, missed-call text-back, estimate follow-up and review requests keep your pipeline moving even when your hands are full.

Missed-call text-back
Instant lead acknowledgment
Estimate follow-up
Appointment reminders
Review requests
Lead nurturing
Customer Reactivation Calculator

Your Next Customer Might Already Be in Your Database.

Estimate the potential of one consented SMS reactivation campaign. Adjust the sliders to model your own situation, results are hypothetical, not a forecast or guarantee.

500
60%
18%
45%
70%
$1,200
Marketing messages follow applicable consent and opt-out requirements. Estimates are for illustration only and do not guarantee delivery, opens, responses or results.

Illustrative campaign outcome

300

Eligible leads

54

Responses

24

Bookings

17

Jobs closed

Potential revenue from one campaign

$0

Hypothetical estimate · not a forecast or guarantee.

Lead reactivation workflow

Illustrative example, no real SMS is sent.

Animated Reactivation SMS

See a Reactivation Conversation Unfold.

A contractor follows up with an eligible previous inquiry who never booked, one message at a time, with typing indicators and replay controls.

Consent verified before the campaign sends
Personalized, timely offer the customer remembers
Opt-out (STOP) handled automatically
Booked appointment flows back into your CRM
Reviews & Referrals

One Great Job Can Lead to the Next.

A completed job becomes a review, a referral invitation, and the next inquiry. Click any stage to see an illustrative example.

loops back

Stage 1 of 5

Completed Job

Mapleside Remodeling marks the project complete in the CRM after the final walk-through.

Configurable workflows
  • Customer feedback requests
  • Google review requests
  • Referral requests
  • Referral campaign follow-up
  • Seasonal referral promotions

Review and referral requests go to all eligible customers, not selectively to those expected to leave positive feedback. Promotional messages include consent and opt-out handling.

AI Employees

An AI Team to Help Handle the Work Behind the Work.

AI can assist with organizing leads, preparing social posts, managing reviews and identifying neglected opportunities, so the back-office work gets done even when you're on a job site.

Organize Leads

Surface opportunities that need attention.

Manage Reviews

Send requests and track feedback.

Prepare Content

Draft social posts for approval.

Track Appointments

Reminders and follow-up assistance.

Let's Build a System That Finds New Customers and Reconnects With Old Ones.

Book a free contractor growth audit and we'll map your advertising, social, reactivation, review and referral systems together.